It’s celebration time here at Dockleys – we’re selling and letting property in record time and are still reeling from the successes of the past week (including two units in this development in Clapton, E5). Of course, the hard work of me and my team is an important factor in shifting property quickly, but it’s just one factor. The quality of the property itself and its ability to meet demand play parts just as important as the way we market it.

Why are quick property sales and lettings a good thing?

There are many advantages of a quick sale, and even more of a quick letting. For landlords, getting a tenant replaced quickly means that the rent continues to come in and there are fewer tenancy gaps to cover.

For sellers, a quick sale means the freedom to move into a new home more quickly, or the faster release of cash tied up in property.

Quick sales and rentals also mean that the property is priced correctly – there’s no need to lower the asking price in a desperate bid to attract new residents. That’s great news for sellers, landlords and estate agents alike.

How do East London estate agents sell property so quickly?!

East London continues to appeal to an ever shifting population of young professionals. As one generation moves out to settle down in Hertfordshire and other areas of the home counties, a new group of recent graduates and go-getters arrives to take up jobs in the City and Docklands. East London will always be a great location for them to live – a short commute from some of the capital’s coolest postcodes.

For this reason, we see a high demand for one and two bedroom flats in Bow, Shoreditch and Canary Wharf. With people arriving from the provinces and not yet having a social life in the South East, developments that offer communal areas, gyms, cinemas and bars are proving to be a real hit. Owning the type of property that meets the needs of a particular area is always going to help you to sell it fast.

It’s also important that these developments are marketed correctly to be seen by the kind of people who are likely to move into them. I’m a big fan of Instagram (you’ve probably noticed!) – it complements our listings on our own website and Rightmove. It’s a great opportunity to share some videos and tell potential buyers and investors a more about the properties we’re selling.

Marketing property in East London

I’d love you to understand more about how Dockleys markets its properties and achieves such fast completion times. Follow me on Instagram today to find out more about our recent completions. Alternatively, please give me, Adam Dockley, a call today on 020 3633 4440 to find out how I can help you sell your East London property.